In Section 1 of this course you will cover these topics:
Defining marketing for the 21
Developing and implementing marketing strategies and plans
Understanding markets, market demand, and the marketing environment
In Section 2 of this course you will cover these topics:
Creating customer value, satisfaction, and loyalty
Analyzing consumer markets
Analyzing business markets
In Section 3 of this exam you will be evaluated on below listed topics:
Identifying market segments and targets
Creating brand equity
Creating positioning and dealing with competition
In Section 4 of this course you will cover these topics:
Setting product strategy and marketing through the life cycle
Designing and managing services
Designing pricing strategies and programs
In Section 5 of this course you will cover these topics:
Designing and managing value networks and channels
Managing retailing, wholesaling, and logistics
Designing and managing imc
Managing mass communications
Managing personal communications
Managing marketing in a global economy
E-Learning Experience Demo
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E-Learning Experience Demo
Thank you for your interest in viewing our E-Learning Experience demo. LUOA's Educational Management System is the World’s No 1 in terms of interactivity, ease and services on offer. Please provide us your details, educational area demo will follow shortly.
In Section 1 of this course you will cover these topics:
